Microsoft CEO Talks xCloud, Says It Won't Come At Expense Of Console/PC

One of Microsoft's strategies for the future of gaming is streaming. It's still early days, and Microsoft's xCloud service has only just released, but CEO Satya Nadella said recently that he sees a lot of potential for streaming to help grow gaming beyond console and PC.

During Microsoft's latest earnings call, Nadella cautioned right up top that xCloud is still in its "very early days." But with that in mind, Nadella said Microsoft feels optimistic about the opportunity that streaming provides to help expand the market for Xbox beyond traditional platforms.

"The service today really allows us to take our catalog and not be limited to any of the traditional endpoints, in particular the console and the PC, and expand beyond that. And so, as you can imagine, that I think from our research perspective is very exciting to us," Nadella said. "And the fact that we now have a technology solution to do so, we are in the very early innings of that."

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